noun: aesthetics; noun: esthetics
a set of principles concerned with the nature and appreciation of beauty, especially in art.
the branch of philosophy that deals with the principles of beauty and artistic taste.
Do you agree that the aesthetics of your office and your home make a difference in how you feel […]
Despite the plethora of negative values associated with COVID-19 and how our lives continue to be impacted, there are a few positive outcomes resulting from this newest form of weird normal. One positive example might be the return of excitement about receiving mail (by mail, we mean snail mail not email, as in actual letters […]
In the world as we know it today, social distancing reminds us of the importance of maintaining a 6 foot distance for the protection of your employees, your customers and yourselves. By avoiding close contact with other people through social distancing, you can help stop the spread of COVID-19 and/or prevent yourself from getting sick.
Need Quality Banners Printed Fast? We’ve Got You Covered!
Getting noticed is the top priority of any business. Our custom-printed banners are a great way to grab your potential patrons attention. We are the fastest in the industry at banner printing.
Whether you need something small for an indoor display, or an oversize banner to span the front […]
This blog might sound like bragging. We are. It’s also a white paper with 3 case studies identifying how the Copycat team responds to last minute, very important printing emergencies.
Case Study #1
A paralegal with a firm 6 hours away contacted us asking if we could print and mount seven 3’x5’ prints for a courtroom exhibit. The client’s files […]
A recent newspaper headline read “Calculate ink costs before buying a printer.”
That’s the worst advice ever! Okay, we’re being dramatic; it’s not the worst advice ever but to a professional printer who has reasonable disdain for DIY printing jobs, it’s not great advice. We believe there are many other factors that should be calculated along […]
A couple of months ago, a new restaurateur client approached us about having menus printed. Music to our ears! An unsolicited new client appears out of the blue and wants to do business with us! They sent us files, selected paper and were ready to sign the approval line on their proof when Cindy asked […]
AfterX number of years (X = 3plus decades) in the printing industry, you might start to think/feel that there’s not much new stuff left to learn about sales and marketing for your business. After all, you’ve attended gobs of sales seminars, reprographic industry association meetings, spent hours reading trade publications, had in-depth discussions with clients, […]
Okay, I’m kidding. There’s a big difference between herding kittens and running a small company. For starters, kittens can be cajoled with treats and kitty toys, so it’s pretty easy to grab their attention and subsequently herd them with relative ease.
The concept of running a small business, on the other hand, is very likely a […]
Why is it that folks spend so much time bragging about the kind of equipment they’ve got? From the customer’s perspective, that’s a giant ‘who cares?’
Rarely, if ever, does someone come up to us and say, “Wow, you’ve got an Acme Diesel High Speed Digital Production Unit (made up name for illustration purposes)… I’ll bet […]